Liberation Group 150th Anniversary Case Study
A local brewery with over 20 pubs and bars across the Channel Islands was looking to make a big splash to celebrate its 150 Anniversary. We created a custom 8-page feature that would provide a look back at their history and provide some attention to their team members, products, and pubs. The feature was a great success; we had over 32,000 readers on the day of the publication including those with the e-edition. We had further feedback with a competition which allowed readers to win a selection of prizes, there was an influx of entries and selected a lucky 4 winners.